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31. 1. - 1. 2. 2012

Clarion Congress Hotel Prague 31. 1. - 1. 2. 2012

Program

PROGRAM RETAIL SUMMIT 2012 - RETAIL AT THE DOOR OF MATURITY

18th year, Clarion Congress Hotel Prague, 31st January – 1st February 2012

TUESDAY, JANUARY 31, 2012

8:00-9:00 REGISTRATION
     
9:00-11:00 A. RETAIL IN SOCIAL AND MACROECONOMIC CONTEXT
Moderated by: Martin Veselovský, Moderator, Czech Television and Czech Radio
     
  Introduction Zdeněk Juračka, President, Czech Confederation of Commerce and Tourism
     
  1. Macroeconomic Outlook for the Czech Republic Jan Bureš, Chief Economist, ČSOB – Poštovní spořitelna
     
  2. Doing Successful Business is Not Enough – We Need Healthy Society Karel Janeček, Managing Director and Chairman of the Board, RSJ and Founder of Anticorruption Foundation
     
  3. Top to Top panel
Diskussion Topics:

Retailing on saturated market, retail business in wider context, impact of current governmental reforms on retail, regulation vs. deregulation, Corporate Social Responsibility

Panelists:
Andrej Babiš, Managing Director, Agrofert Holding
Martin Dlouhý, , ex- Vice President, METRO Group
Richard Hindls, Rector, VŠE
Zdeněk Juračka, President, Czech Confederation of Commerce and Tourism
Miroslav Kalousek, Minister, Czech Ministry of Finance
Michal Mejstřík, Professor, Institute of Economic Studies at FSV Charles University Prague, member of NERV
Zdeněk Tůma, Consultant, KPMG Czech Republic
     
11:00-11:30 COFFEE/TEA BREAK
     
11:30-12:45 B. TRENDS OF RETAIL AND DEMAND
Moderated by: Ladislav Báča, CEO, Ogilvy & Mather
     
KEY NOTE SPEAKER 4. Future of Success David Bosshart, CEO, think tank GDI
     
  5. How Internet Affects Retail Peter Fitzgerald, Country Sales Director, Google UK
     
  6. Retail Vision 2015 – Expert Prognosis of Czech Retail Tomáš Drtina, Managing Partner, INCOMA GfK
     
12:45-14:15 BUSINESS LUNCH
     
14:15-16:00 C. BEST PRACTICES: HOW TO SUCCEED ON THE „MATURE“ MARKET
Moderated by: Martin Dokoupil, Partner, Blue Strategy
     
  7. Future Value Chain Xavier Hua, President, ECR Europe
     
  8. Dialogue retailer - supplier: Actual Challenges and Future Vision Doug Brodman, CEO, Plzeňský Prazdroj
Martin Ditmar, CEO, Spar Česká obchodní společnost and Vicepresident, Czech Confederation of Commerce and Tourism
     
  9. Sustainable Business alias We Do Not Have a Plan B Adam Elman, Head of Delivery – Plan A & Sustainable Business, Marks & Spencer (UK)
     
  10. Challenges of Independent Retail Development on Saturated Market Martin Moravec, CEO, p.k.Solvent
     
16:00-16:30 COFFEE/TEA BREAK
     
16:30-18:00 D: PARALLEL DISCUSSION SESSIONS
  D1. FMCG 2012
D2. NON-FOOD 2012
     
  Moderated by:
Lubomír Mechura, Client Team Executive GBS for CEE, Nielsen Czech Republic

Topics:
Trends of FMCG in CR and in European context. Format saturation, private labels – how far is the Czech market „mature “? Price strategies and role of promotions – is there a way out from the promotional spiral? Shift from traditional ATL to other type of promotions. Future of traditional retail – how to differentiate in the competition of modern formats and Vietnamese retailers?

Panelists:
Daniel Cappelletti, Partner, PwC Strategy Consulting
Jaroslav Barvíř, General Manager, Karlovarská Korunní
Marc Groenewoud, Customer Management Director, MAKRO Cash & Carry ČR / METRO Cash & Carry Slovakia
Radek Macek, General Manager, HERO CZECH - in negotiation
Petr Morava, Managing Director, ČEPOS
Pavel Šercl, Managing Director CZ/SK, Kraft Foods CR
Lukáš Urbánek, Vice-President Marketing, Format, and Merchandising, Ahold Czech Republic
Moderated by:
Milena Chalupská, Consultant

Topics:
Non-Food under pressure - factors of success on the saturated market. Exact targeting on customers. Activation of business on Internet. How to get more from loyal customers. New assortment concepts creating life style of target group. Motivated employee – never- ending source of opportunities

Panelists:
Zdeněk Bárta, Retail and Technology Director, GfK Czech
Ondřej Čihař, Creative Director, Etnetera
Petr Kadlec, Consultant, Everesta
Ivana Šedivá, Marketing Director, OBI ČR
     
  D3. FASHION & LEISURE 2012
Moderated by: Petra Švecová, Editor-in-Chief, Marianne
     
  Topics:
Changes in the textile market: How does textile and fashion market react to the crisis. Not just keeping positions but the growth: is there a space for new brands on the Czech market? Specialised retail versus big chains: how to profit from individual advantages.

Panelists:
Martina Drtinová, Project Manager Fashion Monitor, INCOMA GfK
Bernard Falin, General Manager Central Europe, Bellinda
Róbert Hojer, Senior Category Manager Non-Food, Ahold
Dušana Kriváková, In-Country F&F Marketing Manager, Tesco Stores ČR
Eva Němcová, Owner, Farmers
Veronika Němečková, Co-owner, Bella Brutta
     
  Parallel program with discussion sessions D: CZ-SK ECR Presidium Meeting (closed meeting for members)
     
19:30- 23:00 GALA EVENING

„Graduation“ party and everything what belongs to it…
     
     
     

WEDNESDAY, FEBRUARY 1, 2012

8:00- 9:00 REGISTRATION
     
9:00-11:00 E. DISCUSSION SESSIONS
E1. Retail & Inspiration from Elsewhere
E2. Retail & Marketing Communication
     
  Moderated by: Zdeněk Tůma, Consultant, KPMG

Topics:
How can inspiration from other fields help retailers and suppliers to succeed on future “over mature” market? What are the impacts of social and macroeconomic development on retail market?

Panelists:
Vratislav Kulhánek, Managing Partner, Industrial Advisors
Petr Pištělák, Managing Partner, Profit Booster
Michal Pobuda, Senior Manager, KPMG
Michal Štádler, CEE Marketing Project Director, Tesco Stores
Moderated by: Zdeněk Skála, Research Director Retail & Shopper, INCOMA GfK

Topics:
Stories of successful marketing communication on retail market. Best practices from ATL and BTL communication. Role of brands on retail market. Internet revolution and new marketing tools.

Panelists:
Tereza Hubičková, Manager, IAS CRM and Sales, Telefónica CR
Jiří Lenk, Industry Manager, Google
Alžběta Macolová, Managing Director, CineXpress
Simona Sokolová, Managing Director, Olma
Ivana Šimlovičová, Marketing Director of Lifestyle Magazines, Burda Media 2000

     
E3. Retail & New Media and Technologies E4. Retail & Cooperation
     
  Moderated by: Miloš Mach, Strategic Marketing Consultant, Etnetera

Topics:
Which development opportunities bring the new media and technologies? Examples of new payment tools focused on smart banking, contactless payment, mobile and digital technologies. Demand driven Forecasting: a new structured approach for forecasting based on analytics to predict and shape demand. Online Business Optimization: How to convert data into revenue?

Panelists:
Tonny Dierckx, Director EMEA manufacturing practice, SAS Institute Belgium-Luxembourg
Miroslav Exner, IT Director, Globus CR
Lukáš Zaplatílek, Web Analytic COnsultant, Etntera
Jan Popelka, Direct Distribution Manager, Poštovní spořitelna
Jiří Vítek, Senior Project Manager, Telefónica Czech Republic
Moderated by: Marta Nováková, General Manager, U&Sluno

Topics:
What is the relationship between suppliers and retailers at present? Is it more a fight or cooperation? Cooperation between retailers and suppliers as an alternative to price wars. Technologies can help but cannot remove co-operation barriers. How can each side help with their removal?

Panelists:
Adrián Ďurček, President of the Board, TERNO Slovensko
Michal Glacner, Logistics Director, Unilever ČR
Martin Grygařík, Key Account Director, Pilsner Urquell
Xavier Hua, Managing Director, ECR Europe
Martina Kirchrathová, Manager Top Corporate - Retail, Telefónica Czech Republic
Vladimír Mikel, Managing Partner, Rossman
Karel Pilčík, CEO, Krásno
Lumír Srch, of the board, ITS
Pavel Vanoušek, Operations Development Director, Tesco Stores ČR
     
11.00-11.30 COFFEE / TEA BREAK
     
11:30-13:30 F. DISCUSSION SESSIONS
F1. Retail & Strategies
F2. Retail & Shopping Centres
     
  Moderated by: Luděk Niedermayer, Consulting Department Director, Deloitte Czech Republic

Topics:
The current era demands a fast reaction on the steps of competitors. It is the correctly chosen strategy that helps to gain a competitive advantage. What are examples of successful strategies that can work even on today’s saturated market? How can the right strategy help to differentiate?

Panelists:
Gabriel Csollar, Chairman, COOP Slovakia
Ondřej Fryc, Managing Director, Mall.cz
May Meulenberg, CEO, Hornbach
Pavel Sláma, Managing Director, Datart International
Moderated by: Tomáš Drtina, Managing Partner, INCOMA GfK

Topics:
Development of the retail centres segment in the context of CEE region. Revival of expansion and refurbishment. Retail park vs. shopping mall. Growing role of key tenants. What is the future of department stores? Role of marketing in enhancing centre attractiveness.

Panelists:
Pavel Hradec, Managing Director, Inter IKEA Centre ČR a SR
Dušan Mrozek, Chairman, Marks & Spencer
Petr Kutík, Strategy and Development Director ČR and SR, Sportisimo
Josef Tobek, Managing Partner, ECE Projektmanagement
Miroslav Velfl, Managing Partner, DBK Praha
     
F3. Retail & Regional/National Brands
F4. Retail & Its Management
     
  Moderated by: Martin Láska, Director of Sales Force Solutions CZ&SK, Nielsen Czech Republic a Martin Mařík, Editor, Ekonom

Topics:
Support of regional/national brands, their overview and attractiveness for the consumer. How to list the regional brands in retail chains? View of retailers – opportunity for new relationship marketing, way to distinguish from each other, or something else? Possibilities of cooperation with local suppliers.

Panelists:
Ján Bilinský, Director of Commercial Section, COOP Jednota Slovakia
David Čermák, CEO, Momentum
Marek Doležal, Trading Director for Fresh & Frozen Food, Tesco ČR
Jaroslav Froulík, Managing Director, Jednota spotřební družstvo České Budějovice
Kateřina Nesrstová, Union Manager, PRO-BIO -Svaz ekologických zemědělců
Jan Teplý, Marketing and Sales Director, Madeta
Petr Ungerman, Director Marketing Chocolate CR/SR, Kraft Foods CR
Moderated by: Markéta Švedová, Managing Director, Recruit CZ

Topics:
- Corruption in retail: is it possible to do business without it?
- Quality of managers as a key competitive advantage
- Loyalty of managers in a small Czech pond
- Sources of managers: Is poaching from competitors a good idea?
- Key positions in retail companies: how they change over time?

Panelists:
Jan Ambrož, Vice-President for HR, Ahold Czech Republic
Radan Bukva, Operation Director, OBI
Jan Cerman, Country Manager CR/SK, Energizer
Jan Hanuš, CEO, Ceres Suto, Hungary (member of Agrofert group)
Martin Minář, Sales Director CZ/SK, Kraft Foods CR/SR
Bohdan Rudyk, Sales Director, Kimberley-Clark

Information inputs:
Dana Zadražilová, Dean, FMV University of Economics in Prague
Dagmar Kocourková, Country Manager, Santé
     
13.30-15.00 LUNCH
     
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